Українська
РусскийTraining a location means a business trip
The regional manager travels out to open the location and to train the team while he is there. Travel, a hotel and three days of work — and it all repeats with every new location.
For partner networks
One training program for the entire partner network
Set up a course on your product and standards once, then open access to every new location on the day it joins.
Access on the day they join
A new location starts without waiting for a curator's visit
An update is one lesson
A new product line reaches every partner on the same day
Assessment for every location
A partner's level is confirmed by a test, not by an impression
Training in your own branding
Corporate style, your own domain, White Label
Where a network loses quality as it scales
While there are five locations, the management company holds the standards in its own hands. At the twentieth they start to drift apart, and you notice it through customer complaints.
Standards get interpreted however people like
The internal policy was passed on verbally and in a slide deck. Six months later every location works to its own version, and the management company hears about it from a mystery shopper.
A new product line takes months to land
The range was updated and the deck was sent out to the regional managers' chats. The information reaches the salesperson in a specific location after several hand-offs and in a distorted form.
The management company cannot see who has been trained
The network grows, but the sense of how good the partners are rests on the regional manager's impression and his own free-form report. There is no way to compare two locations objectively, and no way to find the weak link before it starts to damage the numbers. Decisions are made off sales results, which means a quarter late.
The customer judges the brand by its worst location
People do not distinguish between the management company and the franchisee. One unprepared salesperson in one city ruins the impression of the whole network, and the review about him is read in a different region. Seen this way, training partners stops being a favor to them and becomes protection for your own brand and the value of the franchise.
Problem and solution
What stops depending on geography
On the left — how partner training is set up in most networks. On the right — how it works when the program lives on a platform.
Training happens on site
Every new location means a business trip, expenses and the regional manager's time.
The course is available from anywhere in the world
The partner goes through the program on his own device at his own pace. The trip is kept for what it is genuinely needed for, not for retelling a slide deck.
Standards are passed on verbally
Versions drift apart and not everyone has the current document.
One source of truth for the whole network
Regulations, scripts and service standards live inside the lessons. Update them once and every partner sees the new version immediately, with no mailout to the chats.
Product information arrives late
After several hand-offs and in a distorted form.
A lesson is added — the notification goes to everyone
A new product line becomes a separate lesson, the chatbot tells partners it has been assigned, and a test confirms the material has been absorbed.
Partner competence is judged by eye
A free-form report from the regional manager and a gut feeling.
Assessment and a report for every location
Tests with automatic point counting, a performance table by group and a ranking. The weak link is visible before it shows up in sales.
Materials leak outside the network
Decks and internal policies spread across personal drives and messengers.
Protection against copying and downloading
Materials are viewed in the account but cannot be saved or forwarded. The only things that can be downloaded are the ones you attached specifically for the work.
The training looks like somebody else's service
The partner logs in to an outside platform with someone else's logo on it.
White Label and your own domain
The account, the training page and the certificates all carry the network's corporate style. For a franchisee this is part of the franchise he paid for.
Three typical network scenarios
The situations management companies and distributors come to us with most often.
A service-sector franchise, 30+ locations
Opening a location was stuck behind the regional manager's calendar
The situation
Every opening required a trip: train the team, show them the standards, answer questions. A new location sat idle for weeks waiting for the curator to free up. The quality of the training depended on how many trips into the month this one was.
What we did
They recorded a location-launch course: service standards, scripts, working with the equipment, walkthroughs of typical situations. They added stop-lessons and a final assessment as the condition for being cleared to open.
The result
The partner starts training on the day the contract is signed, without waiting for a visit. The curator now arrives to a prepared team and deals with specific questions instead of retelling the basics.
A distributor with a dealer network
Dealers did not know half the range
The situation
The product line was updated several times a year and the decks went out to the chats. Salespeople at the dealers kept selling what they knew, while the new items sat in the warehouse. There was no way to check who had studied the update.
What we did
They put together a product course with a separate module for each line. New items are now added as a lesson with a test. They set up chatbot notifications and a deadline for completing it.
The result
An update reaches every salesperson on the same day. The report shows which dealers have completed the module on the new line and which have not — and those are worked with individually, not through a blanket mailout.
A manufacturer with sales representatives
New hires went into the field unprepared
The situation
Sales representatives worked in different regions and training was run once a quarter at a general meet-up. Anyone who joined between meet-ups spent months learning from colleagues as they went and made their mistakes on real customers.
What we did
They turned the meet-up program into a course with video assignments: the representative records himself on camera handling a typical customer objection. The manager reviews it against pre-set answer keys.
The result
A new representative completes the program in his first week instead of waiting for the quarterly meet-up. You see not only his product knowledge but how he talks to a customer — before he drives out to one himself.
The partner's journey from contract to assessment
Five steps every new location goes through. The management company only takes part in the last one.
- Contract signedThe partner is added to a network group
- Access openedThe same day, with no trip
- Standards and productStop-lessons set the order
- AssessmentTests and video assignments
- Cleared to openThe result is visible in the report
The program is set up once and works for every next location in the network
For the management company
Control of the network without manual management
A partner is not an employee — you cannot order him to study. So two things matter: the program has to be convenient, and the result has to be measurable and visible to both sides.
- Groups by region, location format and partner type
- A diploma with a QR code as proof of a partner's assessment
- Regional manager roles with access only to their own locations
- Protection of standards and decks against downloading and forwarding
- White Label, your own domain and an open API to connect your CRM
We speak the language of a network, not of an online school
- management company
- franchisee
- location
- location launch
- network standards
- dealer
- sales representative
- product line
- regional manager
- partner certification
- franchise payback
- scaling the network
Questions from management companies and distributors
Put together a location-launch program in 15 days
Full access to the platform: the course, groups by region, assessment, regional manager roles and reports. Test it on one location before rolling it out across the network.
No card needed. We will help you set it up around the structure of your network.